In this episode, Heather Kelly, founder of Heather’s Choice, shares the raw, real story behind building her food company from scratch. She talks about how outdoor adventures shaped her confidence, what she learned from raising early-stage capital, and the emotional toll of nearly going bankrupt. Heather also reflects on her Shark Tank appearance, the big move from Alaska to Oregon, and why she’s choosing to scale her business her way. This is a conversation about ambition, resilience, and staying grounded in your values even when the pressure to grow fast gets loud. If you’re building something, this one’s for you.Topics We CoverThe tension between growth, authenticity, and maintaining control in founder-led businessesHow adventure and time offline influence entrepreneurial resilience and creativityThe reality of startup funding: lessons from angel investment and Shark TankThe evolving mission and market of Heather’s Choice—from outdoor meals to everyday solutionsThe bold move from Alaska to Oregon to scale manufacturing and build a sustainable futureLearn more about KORE - Kootenay Outdoor Recreation EnterpriseLinks:Heather's ChoiceProper Hotel - AustinProfit First - bookConnect with Heather on LinkedInConnect with Christian on LinkedInChristian's websiteFor more about the KORE Outdoors Podcast, visit https://koreoutdoors.org/podcast/The KORE Outdoors Podcast is supported by the Province of British Columbia.

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