Taking a multi channel approach when it comes to prospecting, allows us to meet our prospects where they are.Do they pick up the phone, text, are they active on LinkedIn or do they reply to your email? There’s only one way to find out….Test it.Prior to throwing your list in a sequence, test it to prioritize what channel of communication resonates with certain people. Align the mode to your list.Tune in to my conversation with @CollinMitchell @Leadium where he breaks down what is working and what isn’t with prospecting.His advice is timely as the algorithms are constantly changing, here today, gone tomorrow. It is important so stay close to your process and continually test.#salse b2bsales #salesprocess #abtest #coldcalling 00:00 Introduction00:50 Welcoming Collin Mitchell03:20 Outbound Prospecting: Challenges and Roadblocks05:53 Chasing Metrics That Don't Matter07:29 Optimizing Your Outbound10:54 Social: Best Ways To Prospect16:12 The "Sales Trap"20:53 Building Out Multiple Messages23:20 Chat GPT24:58 The Outbound Prospecting Funnel28:02 Permission-Based Openers31:02 Keeping Prospects Engaged: Importance of Video35;05 Moving Along the Funnel39:13 Get In Touch with CollinGet In Touch with CollinLeadium: https://www.leadium.com/LinkedIn: https://www.linkedin.com/in/collincmitchellCollin's Podcast: Sales Transformations: https://salestransformtion.transistor.fm For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

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