In this episode of the Just Say Something podcast, host Phil Clark talks with Nick Wolff, Director of Community Initiatives at Just Say Something, to talk about the upcoming Red Ribbon Week (October 23–31).
Nick shares how this year’s Red Ribbon Week will look a little different, with two themes tailored to engage different age groups: “Little Me, Big Impact” for younger students, and “Be the Switch” for teens, schools, businesses, and community organizations. Together, these themes encourage everyone, no matter their age, to take action in making a positive difference.
They also discuss resources available this year, including wristbands, coloring bookmarks, pledge cards, temporary tattoos, and banners that schools, churches, and businesses can use to spread awareness and show support. Nick explains how to request these free materials through the Just Say Something website and emphasizes the importance of meeting the September 26 deadline for orders.
Phil and Nick also take time to reflect on the history behind Red Ribbon Week, honoring DEA agent Enrique “Kiki” Camarena and the courage that sparked a nationwide prevention movement. They remind us that prevention is more than a one-week event; it’s about year-round conversations, family engagement, and community involvement.
Don't forget to sign up for the Red Ribbon 5K on October 5th in Greer, SC, and the annual spring golf tournament, both of which support the mission of Red Ribbon initiatives year-round.
Whether you’re a parent, teacher, student, or business leader, this episode is packed with ways to get involved in prevention efforts and make an impact in your community.
 
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