The Jason & Scot Show | Retailgentic crossover: Sucharita Kodali – VP and Principal Analyst, Forrester Research

Jason & Scot Show
06/06/2025 37 min
The Jason & Scot Show | Retailgentic crossover: Sucharita Kodali – VP and Principal Analyst, Forrester Research

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Episode Synopsis

In this episode, Scot Wingo is joined by Forrester retail analyst Sucharita Kodali to dive into the emerging world of agentic shopping and the growing influence of generative AI in commerce. They cover: – The explosion of retail media networks – Why marketplaces are making a comeback – OpenAI’s retail ambitions (and that Instacart CEO...

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