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Listen "Ep 77 : Chris Gray on Busting Myths of Consumer Psychology in Marketing"
Episode Synopsis
What motivated you to start busting consumer psychology myths? Why do you think it's so important?
What are the consumer psychology myths and how did you bust the following myths?
Consumer psychology is changing rapidly
Shoppers don't think !
Consumers' attention spans are shorter than those of goldfish!
We can accurately identify consumers' emotional states by scanning their faces
Chris talks about in detail about the above & other myths as he shares his experience of customer psychology. Chris Gray is the Founder & CEO of 'The Buycologist' . Chris has extensive consumer behavior and retail strategy expertise. For more than two decades, he has empowered brands and retailers to engage more effectively with target shoppers to solve business challenges, identify opportunities for growth, and create compelling customer experiences.
Please visit him at www.thebuycologist.com
Email him at [email protected]
Connect with him at https://www.linkedin.com/in/drchris/
Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur.
Please visit Jasravee at https://jasravee.com/
Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/
Email Jasravee at [email protected]
Index
00:00 Preview & Introduction to Chris
02:20 Ever changing Nature of Consumer Psychology
05:24 The Need to Bust Consumer Myths
07:21 Myth 1 - Consumers are changing, everything is different
14:50 Myth 2 - Insights have to be fresh & new
17:58 Myth 3 - Shopper's Don't Think
27:53 Myth 4 - Consumer Attention Spans Are Less Than Goldfish
36:17 Myth 5 - Identify consumers' emotional states by scanning their faces
42:10 Talent Show by Chris
43:35 Rapid Fire - Personally Speaking with Chris
48:00 Connecting with Chris
Follow Jagged with Jasravee on Social Media
Campsite One Link : https://campsite.bio/jaggedwithjasravee
Facebook Page : https://www.facebook.com/jaggedwithjasravee
Instagram : https://www.instagram.com/jagggedwithjasravee/
Podcast Page : https://anchor.fm/jagged-with-jasravee
Youtube Page : https://www.youtube.com/c/jaggedwithjasravee
Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd.
Website : https://jasravee.com/
#consumerscience #consumerinsight #consumermotivation #customerattention #consumerbehaviour #consumerculture #marketingpsychology #customerbehaviour #customerinsight #consumerattitude #customerunderstanding #marketing101 #consumerattitude #Consumermotivation #consumertrends
What are the consumer psychology myths and how did you bust the following myths?
Consumer psychology is changing rapidly
Shoppers don't think !
Consumers' attention spans are shorter than those of goldfish!
We can accurately identify consumers' emotional states by scanning their faces
Chris talks about in detail about the above & other myths as he shares his experience of customer psychology. Chris Gray is the Founder & CEO of 'The Buycologist' . Chris has extensive consumer behavior and retail strategy expertise. For more than two decades, he has empowered brands and retailers to engage more effectively with target shoppers to solve business challenges, identify opportunities for growth, and create compelling customer experiences.
Please visit him at www.thebuycologist.com
Email him at [email protected]
Connect with him at https://www.linkedin.com/in/drchris/
Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur.
Please visit Jasravee at https://jasravee.com/
Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/
Email Jasravee at [email protected]
Index
00:00 Preview & Introduction to Chris
02:20 Ever changing Nature of Consumer Psychology
05:24 The Need to Bust Consumer Myths
07:21 Myth 1 - Consumers are changing, everything is different
14:50 Myth 2 - Insights have to be fresh & new
17:58 Myth 3 - Shopper's Don't Think
27:53 Myth 4 - Consumer Attention Spans Are Less Than Goldfish
36:17 Myth 5 - Identify consumers' emotional states by scanning their faces
42:10 Talent Show by Chris
43:35 Rapid Fire - Personally Speaking with Chris
48:00 Connecting with Chris
Follow Jagged with Jasravee on Social Media
Campsite One Link : https://campsite.bio/jaggedwithjasravee
Facebook Page : https://www.facebook.com/jaggedwithjasravee
Instagram : https://www.instagram.com/jagggedwithjasravee/
Podcast Page : https://anchor.fm/jagged-with-jasravee
Youtube Page : https://www.youtube.com/c/jaggedwithjasravee
Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd.
Website : https://jasravee.com/
#consumerscience #consumerinsight #consumermotivation #customerattention #consumerbehaviour #consumerculture #marketingpsychology #customerbehaviour #customerinsight #consumerattitude #customerunderstanding #marketing101 #consumerattitude #Consumermotivation #consumertrends
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