Mark Samuel

It's Always Day One
14/09/2020 42 min

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Episode Synopsis

Mark shares invaluable insights for CPG brands on and off Amazon. Lifetime value, repeat purchases, first hire, packaging, to name just a few of the topics I peppered him with. He is the founder of IWON Organics, a fast-growing snack company that focuses on plant-based proteins, and has been playing the entrepreneur card for over 16-years. In this episode we discuss:How did you prioritise hiring when startingWhat should CPG brands be looking at from a packaging perspective How impor...
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