Sysco’s Emerging Concepts & Franchise Success with Jim Rinsem and Lea Walters

17/05/2024 28 min

Listen "Sysco’s Emerging Concepts & Franchise Success with Jim Rinsem and Lea Walters"

Episode Synopsis

Is Franchising Right for You? with Richard Morgin, Episode 17

In this episode of Is Franchising Right for You?, Richard Morgin interviews Jim Rinsem and Lea Walters from Sysco's Emerging Concepts team. With over 17 and 25 years of experience respectively, they discuss Sysco's pivotal role in supporting emerging food and beverage brands, offering strategic guidance and tailored solutions for efficient scaling. From menu ideation to nationwide expansion, Sysco's partnership aims to drive success for emerging concepts in the franchising industry.

Tune in to the episode to hear about:
* Sysco's Emerging Concepts Team: Jim Rinsem and Lea Walters lead Sysco's Emerging Concepts Team, focusing on helping emerging brands and franchises scale and grow. 
* Success Stories: They highlight success stories such as Pancheros and Crumble Cookie, showcasing how their partnership with emerging concepts has led to significant growth.
* Importance of Distribution: They stress the critical role of efficient distribution in the food and beverage industry, emphasizing the need for tight strategies to maximize profits and ensure scalability.
* Collaboration and Support: Jim and Lea emphasize their team's dedication to supporting emerging brands, offering guidance, and leveraging Sysco's resources to help brands achieve success.
*  Accessibility and Outreach: They encourage listeners to reach out for advice and support, underscoring their commitment to assisting emerging concepts.

Learn more about Jim Rinsem and Lea Walters:
* Connect with Lea Walters on LinkedIn: https://www.linkedin.com/in/lea-walters-steeves-34211a39/ 
 * Connect with Jim Rinsem: https://www.linkedin.com/in/jim-rinsem-b946963b/
* Follow Jim Rinsem on Facebook: https://www.facebook.com/jim.rinsem/ 
* Visit https://www.sysco.com/contact/contact/contact-us 

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About Is Franchising Right for You?:
The Is Franchising Right for You? podcast demystifies preconceived notions about franchising, both entrepreneurs franchising and those buying a franchise.
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Connect and learn more from your host, Richard Morgin:
 * Connect with Rick on LinkedIn: https://www.linkedin.com/in/richardmorgin/
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 * Follow Rick on Instagram: https://www.instagram.com/rickmorgin/