How to Show Empathy in Your Quiz ft. Maiko Sakai

08/04/2025 40 min
How to Show Empathy in Your Quiz ft. Maiko Sakai

Listen "How to Show Empathy in Your Quiz ft. Maiko Sakai"

Episode Synopsis

In this episode of the Quiz Marketing Podcast, I sit down with Maiko Sakai—strategic business consultant and quiz expert—to explore how quizzes can become powerful tools for authentic connection and scalable growth. Maiko shares her 10-step blueprint for quiz creation, packed with insights on crafting titles that spark curiosity, writing questions that tap into the secret desires of your audience, and aligning your quiz with your broader business model. We dive into real-world quiz examples, how to avoid generic quiz pitfalls, and why your quiz should be a true reflection of your brand. Whether you’re building your first quiz or optimizing an existing one, this episode is a goldmine of strategy, creativity, and actionable tips.

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