Building a Professional Sales Team

Integrity Moments
08/01/2026
Building a Professional Sales Team

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Episode Synopsis

John Patterson is a little-known businessman who significantly raised the level of professionalism for sales professionals. In the 1880s, Patterson founded the National Cash Register business to sell high-quality cash registers. Patterson realized his product needed much more public awareness. So, he formed a team of sales professionals who were trained to dress professionally, overcome ...
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