Why Small Business Owners Are in the Sales Fog

21/05/2019 12 min

Listen "Why Small Business Owners Are in the Sales Fog"

Episode Synopsis

This podcast is going to one of the easiest one we’ve ever done because this podcast titled “The Sales Fog” is a culmination of many podcasts on the subject of sales performance produced over the last two years.

What is sales fog in the context of sales training in white collar, big ticket, high priced product and service industries?

Sales fog, as 321 defines it, is the area where something is missing to help salespeople increase revenues and commissions. It’s a fog because salespeople are somewhat at a lost in figuring out what’s missing.
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