Inspired Marketing: Lexmark's Maria Wilson on the CRM Migration Process

Inspired Marketing
07/01/2019 24 min
Inspired Marketing: Lexmark's Maria Wilson on the CRM Migration Process

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Episode Synopsis

We love it when Inspired Marketing guests return with new stories of modern marketing growth. Maria Wilson, Manager of Demand Creation at Lexmark, makes her second appearance to review her team's CRM migration process. She shares how transferring their CRM data fromSalesforce to Microsoft Dynamics saved them more than $10 million, and how they did it all within 10 months. That's inspiring!

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