Inspired Marketing: Cornerstone Building Brands' Erin Hopple on Building an Automation Process for Client Alerts

Inspired Marketing
30/10/2023 23 min
Inspired Marketing: Cornerstone Building Brands' Erin Hopple on Building an Automation Process for Client Alerts

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Episode Synopsis

Erin Hopple is the Digital Marketing Manager at Cornerstone Building Brands. She has extensive experience in leading innovative lead generation and digital marketing campaigns. With a focus on understanding customer journeys and buying behaviors, Erin excels in implementing marketing automation, enhancing online lead generation, and driving successful lead management practices. In this episode, Erin discusses a project she recently implemented at Cornerstone that helped simplify the client notification process.

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