In this episode of Inside CVC, Steve and Philipp sit down with Jen Randle, co-founder of SGNL, a strategic advisory and content firm known for helping leaders communicate with clarity, coherence, and purpose. Jen has spent her career advising executives, founders, and institutions on how to build trust by aligning what they say with what they do. Her work at SGNL focuses on narrative clarity, strategic storytelling, and the deeper system dynamics that shape leadership and culture.Jen introduces a simple but powerful idea. Congruency is the new credibility. When the inside matches the outside, trust grows. When it doesn’t, trust erodes. And that erosion shows up everywhere including valuation, culture, M&A integration, AI adoption, ESG strategy, customer loyalty, and even a company’s license to operate.Listeners will hear: • Why trust should be treated like an asset on the balance sheet • How congruency breaks and what it costs • Why greenwashing is a failure of alignment rather than messaging • How ESG becomes stewardship when leaders think long term • Why M&A deals collapse when trust mapping is ignored • How innovators earn public trust in AI, robotics, and new industrial technologies • What leaders can ask themselves right now to find where trust is fracturingThis is a conversation for anyone building innovation portfolios, running CVC programs, merging cultures, navigating public scrutiny, or operating in markets where the permission to move fast must be earned daily.Support the showCatch up on all episodes of Inside CVC at www.u-path.com/podcast.

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