Off-the-cuff assumptions are not always the correct assumptions. To build comprehensive business models, you must ask questions and seek alignment across multiple perspectives.In this episode, Sam Gupta, a Principal Consultant at Elevate IQ, shares his view on how to boost business model efficiency across ecommerce and retail.Join us as we discuss:Why creating a universal language is paramount for success with new customersDifferent business models and their purposes (plus best practices)How customers view inventory today and what that means for future trends

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