ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "Strategically Valuable Resources"
To gain a sustainable competitive advantage a firms needs to identify its strategically valuable resources and then leverage them to add unique value. The episode provides guidance on how to identify those resources. There is a mention of "Competing on Resources" by Collis and Montgomery (available on Harvard Business School Press). A sample of "Melissa" by the Allman Brothers Band from the 1972 album Eat a Peach is included in this episode.
In God we trust