In Clear Focus: AI-Driven CreativeOps with Satej Sirur

01/04/2025 27 min Temporada 18 Episodio 11
In Clear Focus: AI-Driven CreativeOps with Satej Sirur

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Episode Synopsis

IN CLEAR FOCUS: Satej Sirur, CEO of Rocketium, discusses how AI is transforming creative operations for brands like Amazon and Walmart. Satej explains how Rocketium combines creative automation, brand governance, and analytics to streamline content production while maintaining brand consistency. Satej also shares insights on using AI to improve creative workflows, how performance analytics reveal unexpected insights, and why autonomous AI agents may soon monitor campaign performance 24/7.

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