In today's episode of 'In A(i) Nutshell' with Andrew Davis and Chris Branch, we dive into the power of generative AI in revamping marketing campaigns. We spotlight a captivating campaign by WWF, 'Imagine a Day Without Nature', where generative AI brought old concepts to life, evoking the profound impact of animal extinction.  The discussion ventures into the realm of user-generated content, the intricacies behind it, and its potential pitfalls. Chris offers insights into an engaging 'sphere' campaign in Vegas that's using AI to dazzle. As we navigate through past, present, and the futuristic potential of marketing with AI, we challenge our listeners to imagine, innovate, and inspire. 

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