Here's a bullet-point summary of the key points from Bob Mangold's podcast episode titled "The Five Biggest Reasons Most Agents Are Not Taking Listings in Today's Market":1. **Introduction and Invitation**:   - Bob encourages joining the Real Estate Asset Advisors Facebook group for discussions, sharing ideas, or asking questions about real estate topics.   - Offers a no-cost consultation for business help, accessible through www.brainstormwithbob.com.2. **Mortgage Market Update**:   - Discusses the importance of understanding the mortgage market due to its impact on the real estate market.   - Analysis of recent jobs reports and their implications on mortgage rates and market dynamics.   - Emphasizes the discrepancy in job creation reports and how revised statistics affect interest rates.3. **Agent's Expertise Expectation**:   - Highlights the necessity for real estate agents to be knowledgeable about the mortgage market to advise consumers effectively.4. **Five Reasons Agents Struggle to Take Listings**:   - **Reason #5**: Lack of unique communication strategies to secure appointments.   - **Reason #4**: Absence of a strategic listing presentation focused on client benefits rather than the agent's achievements.   - **Reason #3**: Lack of a targeted database for potential sellers and referral partners.   - **Reason #2**: Failure to dedicate and manage two productive hours daily for business development.   - **Reason #1**: Reluctance to engage in role-play exercises to enhance conversational skills and confidence.5. **Actionable Advice**:   - Emphasizes the importance of daily conversations with potential sellers or referral partners.   - Encourages agents to refine their listing presentation to focus on client priorities: maximum sale price, speed of sale, and ease of process.   - Advises building and utilizing a targeted database to identify and engage potential sellers and valuable referral sources.   - Stresses the necessity of protecting and effectively using two hours daily for proactive business activities.   - Highlights the critical role of role-play in overcoming fear of rejection and improving communication skills.6. **Conclusion and Resources**:   - Bob Mangold wraps up by reminding listeners of the bi-weekly Elevate Business Briefings and offers additional resources like his book for deeper insights into his Home Boss process for successful listing strategies.7. **Key Takeaway**:    - The episode underlines the significance of strategic actions over mere goal-setting in real estate success, advocating for practical steps and consistent practice to overcome common hurdles in listing acquisition.Join our Facebook Group at: https://www.facebook.com/groups/realestateassetadvisorsVisit our website to watch replays of our Wednesday "Elevate Business Briefings" at: www.RealEstateAssetAdvisors.orgDownload a copy of my book, "If you list, you last!" at www.IfYouListYouLast.com

Ver todos los episodios