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Listen "Patrick Zinga, Heineken: Creating consumer love"
Episode Synopsis
In the latest episode of our Identity Architects podcast, InfoSum's Enterprise Sales Manager, Kate Blaxill, sat down with Patrick Zinga, Media, Data & Technology Lead at Heineken UK Limited, to discuss the value exchange, retail media, first-party data, and more.---More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies ---Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq Follow us on Twitter: https://twitter.com/InfoSum
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Lauren Wetzel, WPP: Being client-obsessed
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