ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "iB4e_003: Transformative Communication Part 3"
This is episode 3 of a 5-part series on Transformative Communication. In this episode, we discuss the 5 key elements that are essential to crafting of the key message. Those elements are: - Definition of the common goal, common purpose, or common enemy - Definition of the risk - Outline of the plan to achieve the goal - Discussion of the benefits - The call to action
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