Episode Synopsis "What are the Biggest PR Mistakes with Cheryl Snapp Conner (Episode #7)"

Ever wondered what the biggest PR mistakes are that people make? Learn more today with Cheryl Snapp Conner of Snapp Conner PR Company PR and personal are interrelated. People that put out personal opinions that reflect on the company, like the founder of Lulu Lemon that made a comment that was insensitive and didn't represent the brand proposition and values of its customers. Over disclosing, making promises that you can't keep is another big PR mistake. Over exaggeration is an example of this. Practice the hardest questions. Always take PR training. If you're a company, don't talk about release dates and miss them. Learn more about Cheryl here, http://snappconner.com/

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