Listen "Ep. 62: Co-Founder & Head of Marketing/Branding at Kanga Coolers, Teddy Giard: How He Used Backflips, Kangaroo Suits and TikTok to Sell Kanga Coolers "
Episode Synopsis
How the f**k did Teddy “Hops” Giard go from doing backflips on Shark Tank to now heading up the marketing for the very popular cooler brand, Kanga Coolers? Today we’re talking with Teddy about his entrepreneurial journey to help start this company and build up the Kanga brand. Teddy graduated from Clemson University in 2020. During his time at Clemson he was an intern at Charter Financial and the Class Mayor, but in 2017 he pivoted his focus to helping launch an iceless cooler company called Kanga Coolers. Taking lead on the company’s marketing and branding, Teddy garnered over 100K followers across platforms and at least 2 million views on TikTok alone. Today, he is still a co-founder and the head of branding for Kanga Coolers. So how did Teddy sell his product to the Shark Tank Sharks while wearing a kangaroo jumper? And how did a simple TikTok competition help them rake in likes and views?
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