HoD S3E4 - Employee-led growth

01/08/2025 26 min Temporada 3 Episodio 4
HoD S3E4 - Employee-led growth

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Episode Synopsis


S3E4 - Employee-led growthThere‘s a bunch of these terms in marketing, each with their own flavor and philosophy: product-led, sales-led, founder-led, etc. The latest buzzword: employee-led growth. What that means is pretty self-explanatory: businesses leaning into employees and those employees’ personal brands for growth.  In this episode of House of Demand, Max and Jonas discuss what they consider ”employee-led growth”, what the benefits and downsides of this strategy are, and what you need to do to make it work. Are you tuning in?Follow us on LinkedIn:🔊 Unmuted | B2B Marketing🚀 Max van den Ingh🖋 Jonas van de Poel