#33 Becky Reel is the former CEO of North America’s #1 home care agency and in this episode we unpack six of the most common growth challenges home care owners face—and how to overcome them. We talk through the pushing through revenue plateaus, the caregiver exodus, the burned-out founder, the corporate competition crisis, the success trap of growing too fast, and the work-life collision that happens when your agency becomes your identity. Becky shares real stories from her first hand-experience and  practical systems she’s used to help owners regain time, rebuild culture, and grow sustainably. Becky Reel on LinkedInreelhomecareconsulting.com Chapters:00:00 Introduction01:37 Becky's Journey in Home Care04:04 The Startup Phase of Home Care Agencies08:03 Addressing the Caregiver Exodus29:38 Overcoming Revenue Plateaus37:28 Balancing Quantitative and Qualitative KPIs40:36 Navigating Corporate Competition in Home Care52:36 The Success Trap: Growing Too Fast01:02:18 Work-Life Collision: Finding Your Identity Beyond the Agency
Episode brought to you by SmartAutomations.Care (www.smartautomations.care)It's a seamless software that captures everything from phone calls to in-person visits and logs it directly into your scheduling software. No extra steps. No missed details.

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