How KatKin focuses on retention for long term success

07/09/2021 36 min Temporada 2 Episodio 12
How KatKin focuses on retention for long term success

Listen "How KatKin focuses on retention for long term success"

Episode Synopsis

On this episode we are talking with Tom Shacham, Lead Engineer of KatKin, a personalized vet-formulated cat meals company. We dive into the journey of founders going door-to-door selling their cat food in London to a thriving DTC business with a loyal fan base.We also chat about how KatKin uses educational content to engage with their customers, the effectiveness of using a simple onboarding quiz and their focus on retention as a foundation to ensure long term success.---Seamless Subscription CommerceRecharge Payments