Lexington Bakes: Founder-Led Branding, Building Consumer Trust & the Road to Retail

15/07/2025 49 min Temporada 1 Episodio 27

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Episode Synopsis

In this episode, Lex Evan, founder and CEO of Lexington Bakes, shares the journey of creating an eco-conscious luxury baked good brand. From self production to a focus on radical ingredient transparency, Lex discusses the challenges and triumphs of building a brand rooted in integrity and innovation. The conversation explores branding lessons from his experience in the beauty industry, the importance of hands-on involvement in branding, and the strategic decisions that have positioned Lexington Bakes for growth in the competitive food landscape.If you're a founder, investor, or industry expert interested in joining us, please contact⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Ariana Korman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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