HOW PAYLESS CHANGED THE CONVERSATION

04/12/2018
HOW PAYLESS CHANGED THE CONVERSATION

Listen "HOW PAYLESS CHANGED THE CONVERSATION"

Episode Synopsis

And how changing the conversation, helped increase the value their brand.
Taking over a former Armani store in Santa Monica, a new high-end shoe company, held a private launch party this past Thursday night with key influencers and high-end early adopters to celebrate Italian designer Bruno Palessi.

For information on these strategies, check out these Razor Branding Blogs:

HOW PAYLESS CHANGED THE CONVERSATION
TECHNOLOGY AND BRANDING
MODEL OF A BRAND

And for everyday branding tips follow Jaci Russo on Twitter: @jacirusso