AI chatbots are everywhere — but HubSpot’s new AI assistant, Breeze, is changing the B2B game. In this episode of Growth Digger, Gaurav Rajput, Senior Director- MarTech at Growth Natives, is joined by Sumeet Rana, VP of Technology at Growth Natives, to break down what Breeze actually does and why it’s becoming a must-have for modern revenue teams.This conversation dives into practical, real-world use cases — not hype. You’ll learn how Breeze uses CRM data, NLP, and proactive engagement to automate lead qualification, boost conversions, and deliver support without adding headcount.Whether you’re in MarTech, RevOps, Sales, Customer Support, or SaaS, this episode will help you understand how AI chatbots are reshaping B2B journeys and how to implement them the right way.What You'll Learn:• Why AI chatbots are essential for B2B customer journeys in 2025 • What makes HubSpot Breeze different from every other chatbot • The top high-ROI use cases: lead qualification, nurture, support triage, upselling• How Breeze uses CRM data for hyper-personalized conversations • The biggest implementation mistakes (and how to avoid them)• A step-by-step roadmap for launching Breeze successfully • How to turn your chatbot into a scalable teammate, not a replacementIf you’re curious about HubSpot’s AI evolution or planning your next chat automation rollout, this episode will help you get it right from day one.For support with setting up Breeze or building AI workflows inside HubSpot, reach out at [email protected] Growth Digger for more episodes on MarTech, HubSpot, AI, and revenue growth.

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