In this episode Jane is joined by Steve Calascione, founder of Success With Class coaching business and former co-founder of New England Property Management, which he sold in 2023. Steve shares his journey from a decade in the hospitality industry to venturing into real estate and starting his property management company during the pandemic challenges. He delves into his strategy for scaling his property management business, emphasising the following areas:The importance of sales and marketingHiring staff before the need arises Using video marketing to connect with potential clients. The difference between demand creation and demand harvesting to get new proeprty ownersEstablishing and building strong relationships with property ownersPlus, listen in to hear his 1 top tip for property managers looking to scale their business.You can connect with Steve here:@steveyclass on Instagram LinkedInSteven on YouTube Steven's Website Connect with Jane here:Book a free callWebsiteLinkedInInstagramFacebook Page

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