In this episode we are joined by the one and only Brittany Hennessy. She shares her journey and expertise from both the influencer and the talent booking perspective. We debunk myths and misconceptions about the influencer industry, how its evolved, Instagram’s newest features, how to share your story and start capitalizing on your strengths, expertise and influence while learning about brand’s marketing goals for successful partnerships. 
Brittany is the author of INFLUENCER: Building Your Personal Brand In The Age Of Social Media and the creator of the Influencer Business Plan, the premier community for professional influencers.
Before she went out on her own, she built the influencer team at Hearst Magazines and booked influencers for Seventeen, Cosmopolitan, Marie Claire, Elle, Harper’s Bazaar, Women’s Health, Redbook, and more.
Before that she booked influencers for Travel Channel, Food Network, Lifetime, and Spike TV.
And before that she was a nightlife blogger and an influencer for The Gap, Svedka, Popchip, Vaseline, and the North America Ambassador for Nivea where she had the extremely difficult task of hanging out with Rihanna on a cruise ship in Germany.
She loves helping influencers make (more) money!

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