Making Sustainability Tangible: The Veritree Approach to Verified Reforestation

07/09/2025 26 min Episodio 52
Making Sustainability Tangible: The Veritree Approach to Verified Reforestation

Listen "Making Sustainability Tangible: The Veritree Approach to Verified Reforestation"

Episode Synopsis

I
n this episode of Green Disruptors, host Megan Kjar sits down with Derrick Emsley, co-founder and CEO of Tentree and Veritree. Derrick shares his journey from launching his first carbon-offsetting project at age 15 to building Tentree, a global apparel brand planting over 100 million trees, and spinning out Veritree, a climate tech company ensuring transparency in global reforestation.
We dive into:
🌱 How Tentree turned sustainability into a consumer brand movement
🌱 Why businesses need verifiable reforestation projects
🌱 The ROI of tree planting for industries like hospitality and e-commerce
🌱 Veritree’s mission to plant 1 billion trees and engage 100,000 businesses
Tune in to learn how impact-driven innovation can transform both the planet and the bottom line.

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