What happens when you bring an Uber-style labor marketplace to the dental industry? On this episode of Great Work, host Kirti Shenoy sits down with Ian Prendergast, co-founder of Toothio, to talk about how a chance golf course conversation led to building one of the fastest-growing staffing platforms in dentistry.Ian shares why hygienist burnout is costing practices tens of thousands in hidden revenue, how Toothio scaled to 11 markets in just a few years, and the hard lessons he learned about honing in on the right ICP. From flexible work trends to the true cost of short staffing, this episode is packed with insights staffing leaders can put to work right away.

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