In this episode, Gino Rooney shares his journey from co-founding BlueCrew, a trailblazing W-2 staffing platform, to launching Classet, an AI-powered recruiting assistant built for skilled trades and high-volume roles. Gino opens up about what it takes to build tech-first staffing infrastructure, why BlueCrew went all-in on W-2 employment early on, and how that decision helped land enterprise clients and ultimately an acquisition by EmployBridge.He and host Kirti Shenoy dive into the operational realities of staffing in light industrial sectors, what legacy firms can learn from tech-forward challengers, and why AI isn’t replacing recruiters—but augmenting them. Whether you’re leading a staffing firm, building a platform, or investing in the future of work, this episode is packed with frontline lessons and practical frameworks.⏱ Episode Breakdown00:00 – Introduction to Gino Rooney03:01 – The Evolution of BlueCrew05:57 – The W-2 Model vs. 1099: A Strategic Choice09:11 – Navigating Supply and Demand in Staffing12:01 – Challenges in Light Industrial Staffing14:52 – Embracing Technology in Staffing18:05 – Advice for Staffing Companies on Technology Adoption20:50 – Scaling for Acquisition: Lessons from BlueCrew22:52 – Building for the Future of Staffing26:47 – Revolutionizing Recruitment with Classet30:20 – Leveraging AI in Staffing34:04 – Lessons Learned in the Staffing Industry🛠️ Topics CoveredHow BlueCrew challenged the 1099 norm with a W-2 modelOperational playbooks for staffing high-volume shiftsScaling a tech-first staffing platform without burning cashThe role of AI in streamlining recruiting workflowsAdvice for staffing leaders experimenting with digital transformationWhy great customer service is still a competitive edge in staffing🔗 Resources MentionedClasset – AI Recruiting for Skilled TradesZeal – Modern Payroll for Staffing Companies—Great Work is the podcast about the people building the pipes and platforms that power the real economy. Subscribe and leave us a review if you’re enjoying the show.

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