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Episode Synopsis
My client couldn’t believe these Google Ad irrelevant search terms were converting! Here’s exactly why Google Ads shows your ads to weird, irrelevant searches (and how to fix it).In this real coaching call, I reveal the hidden reason why Google Ads campaigns convert on bizarre search terms that seem completely unrelated to your business. If you’ve ever wondered why you’re getting conversions from searches odd search terms this video explains everything.CHAPTERS0:00 Google Ads — Weird Search Terms Complaints0:27 Google Ads Smart-Bidding Search Terms Secret1:30 Google Ads Campaign Flow & Search Terms Handoff3:26 Google Ads ROAS Tweaks & Search Terms Testing6:00 Google Ads Smart Bidding vs Manual CPC Search Terms RuleTHE TRUTH: Google’s algorithm is smarter (and weirder) than you think. Those “irrelevant” conversions might not be mistakes at all…💬 Book a consultation to work with me: https://realgrowthpartner.com🔗 Connect with me on LinkedIn: https://www.linkedin.com/in/arturmaclellan/#GoogleAds #PPCMarketing #GoogleAdsCoaching#DigitalMarketing #ClientCall
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