Has your therapy profile been gathering dust? In this episode of Good Enough Counsellors, Josephine Hughes shares why writing your directory profile once and forgetting about it means you may be missing out — especially if you want to attract more of the right clients.From updating your photo to adding a short video, Josephine offers practical encouragement and simple tweaks to help your profile feel more relevant, more accurate, and more effective. You’ll also learn how to use feedback from real enquiries to refine your message — and why refreshing your profile regularly can boost your visibility on directories.Takeaways:Why updated profiles are favoured in search resultsHow an old photo (or Covid era profile) could affect client trustThe value of introductory videosHow client feedback can enhance your profileA realistic way to keep your profile up to date without the overwhelmResources mentioned:Access the Therapist Profile Toolkit HEREEpisode 28: Recording a Video for Directory ProfilesEpisode 22: Directory Profiles: Photo Tips to Get NoticedSetting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.

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