I sit down with Gaurab Chakrabarti, co-founder & CEO of Solugen, to discuss how the company is building mini chemical plants across the U.S. — without petroleum. Solugen is living proof that decentralized, clean production is possible. They have bold ambitions to transform the $5 trillion chemical industry. In this episode, we discuss:Solugen’s mission to decarbonize the chemical industryWhy chemicals are “the coolest thing on earth”How to break the distribution monopoly in chemicalsPractical impacts of cleaner industrial processesWorking with the Department of Defense and re-industrializing the USWhy execution must be perfect to win customer trustEnjoy!#biotech #ai #decentralization Chapters:00:00 Introduction02:01 What’s Wrong With The Traditional Chemical Industry06:36 Why True Innovation Is Required To Make Decentralization Work08:11 Breaking Down Solugen's Innovative Way To Make Chemicals12:32 How Solugen Chooses Chemicals To Make13:30 Bioforge: A New Era In Chemical Manufacturing16:46 Using Sugar vs Hydrocarbons To Make Chemicals18:09 Chemical Product Mix19:40 Cost To Build A Bioforge vs. Traditional Chemical Plant21:21 Importance Of Owning Your Own Distribution24:17 Solugen's Growth Plans28:32 Cost of a Bioforge and DOE Loan Commitment29:55 Government Investment & Re-industrialization31:39 How Manufacturing Strengthens Community35:08 Gaurab's Background and Founding Story39:45 Difficulties Of Complete Vertical Integration40:57 Tweet Breakdown: Physical Reality Outruns Code47:58 Challenges To US Re-Industrialization50:15 Rapid FireFollow Jordan on X: https://x.com/jrwolfeLinks to Gaurab’s Work:Solugen – https://www.solugen.comLinkedIn – https://www.linkedin.com/in/gaurabchakrabarti/Key Influences and Resources Mentioned:NEPA - https://www.energy.gov/gdo/national-environmental-policy-act-nepaSubscribe & Follow:📰 Join the Substack – ⁠⁠https://goingdirect.substack.com/subscribe⁠🎧 Listen on Listen on Apple Podcasts – ⁠⁠https://podcasts.apple.com/us/podcast/going-direct-conversations/id1800505663⁠⁠Subscribe to YouTube for more deep dives on decentralization, robots, and the real economy – ⁠https://www.youtube.com/@goingdirect_/videos

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