In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, shares valuable insights on personal branding in the real estate industry. With over 15 years of experience as an agent, Dan discusses the importance of developing a strong personal brand to attract more listings and grow your business. He emphasizes the need for creativity in video marketing, highlighting the key elements to focus on when creating property videos. Tune in to learn effective tips and strategies that can help agents enhance their personal brand and achieve greater success in their real estate careers.Are you a high-performing agent ready to build your own agency? Submit your application and our team will be in touch to see if we're the right fit: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystemFollow Daniel:https://www.instagram.com/dan_lee_plum/https://www.facebook.com/danleeproperty?mibextid=LQQJ4dhttps://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHwTimestamps[00:00:00] Introduction[00:01:16] Personal branding in real estate.[00:03:46] Property videos for real estate.[00:07:47] Advertising strategies for real estate.[00:11:12] One-to-one ad spending ratio.[00:15:52] Community-based content strategies.[00:19:15] Community involvement in marketing.[00:22:57] Video engagement strategies.[00:25:50] Creative property video ideas.[00:30:45] Batch your content for consistency.

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