Accessibility Equals Profit | Angela Fowler | Genius Talk Podcast | Atul Raj

04/11/2025 9 min Temporada 1 Episodio 78

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Episode Synopsis

In this episode of the Genius Talk Podcast, host Atul Raj speaks with Angela Fowler, an accessibility strategist, about the importance of making products and services accessible for people with disabilities. Angela explains how accessibility not only benefits users with disabilities but also enhances the overall user experience, leading to increased customer retention and business growth. They discuss common barriers businesses face in implementing accessibility, the economic opportunities that arise from inclusive design, and real-life examples of how accessibility can transform businesses.Takeaways:Angela Fowler is an accessibility strategist helping companies improve user experience for people with disabilities.Accessibility is not just a legal requirement; it's a business imperative that can enhance customer retention.Keyboard accessibility is crucial for users who cannot use a mouse.Labels must be associated with their respective input fields for better accessibility.Many developers are not taught accessibility in their training, leading to widespread issues.Accessibility can lead to a 15% increase in conversion rates and 20% more traffic.The 2.5 trillion opportunity refers to the buying power of people with disabilities.Old habits and lack of knowledge are significant barriers to accessibility in businesses.Angela emphasizes a harm reduction approach to accessibility improvements.Real-life examples show that accessible design can lead to significant business growth.Connect Angela Fowler:http://www.reallifeaccess.com  / real-life-access  https://www.facebook.com/profile.php?...   / @reallifeaccess1982  

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