This week on Game Changers, host Jason Chapman explores why K-pop and gaming may be the next global power duo in entertainment.Over the past decade, K-pop has exploded from a regional phenomenon into a worldwide cultural force, redefining fan engagement and monetization. With 150 million fans worldwide, outsized spending power, and a track record of digital-first innovation, the genre is uniquely positioned to converge with gaming—a space that shares its interactive and community-driven DNA.So why hasn’t this collaboration reached its full potential yet—and why is now the inflection point to make it happen?What You’ll Learn in This Episode:• How K-pop grew from 4 million fans in 2012 to 150 million in 2023—and what that means for gaming• Why K-pop fans are 2.5–3.5x more valuable than the average music listener• The generational evolution of K-pop and how its digital dominance sets the stage for gaming crossovers• How fan communities like Weverse and events in Roblox point to untapped opportunities in gaming• Why this convergence could unlock massive new audiences, revenue streams, and cultural impactWhether you’re a game developer, investor, or simply curious about the future of fandom, this episode unpacks why the K-pop x gaming crossover is not just inevitable—but imminent.Love what you’re hearing?Subscribe to Game Changers on Spotify and Apple Podcasts to stay inspired.Want more insights like this every week?Sign up for the Konvoy Newsletter to explore the future of gaming, tech, and venture capital.

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