In this episode, Wendy Liebmann talks to Alissa Hsu Lynch, formerly of Google and Johnson & Johnson, about the consumerization of technology in health care, and the implications for consumer packaged goods companies and retail.They discuss:Google’s utilization of 10x thinking to create radical solutions How technology will provide better outcomes and more affordable access to health care The success of consumerizing technology in health care is staying focused on real consumer needsHow wearables will evolve and provide more insight into everyday lives over time.How digital tools, like generative AI, plus real people will provide better outcomes. What will come next – from advances in sensors to prescription digital therapeutics for mental health, and the implications for retailThe urgency to build integrated teams – across brand, R&D, marketing, media, user experienceHow data is key to it allSend us a textVisit our website for transcripts, links mentioned on this episodes, and video podcasts. Subscribe and rate us with your favorite podcast app!

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