Sales Processes: You Want Fast-casual or Michelin Star? (ft. Sahil Mansuri)

27/06/2024 47 min Episodio 16
Sales Processes: You Want Fast-casual or Michelin Star? (ft. Sahil Mansuri)

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Episode Synopsis


In this episode, Kyle interviews Sahil Mansuri, CEO of Bravado - the largest sales community with over 500,000 members. They discuss:- Why Sahil founded Bravado to support salespeople who often lack training- What drove the sales slump in 2022-2023 and why most reps struggle in tough markets- How great salespeople have unique styles and you should magnify your own strengths vs. copying an average process- Why now is the time to hire aggressively to gain a competitive edge, and what to look for in reps- Bravado's new AI sales recruiter that allows hyper-specific candidate searches- The book "Stumbling on Happiness" and how understanding human decisions helps in salesTime-Coded Show Notes00:00 - Cold open and introduction01:13 - Sahil's background in sales and why he founded Bravado03:57 - The quality of Bravado's sales community and conversations 05:31 - Sahil's prescient prediction of sales layoffs in 202208:35 - Three factors that caused the sales slump in 2022-202316:00 - Why most salespeople struggle to sell in tough markets17:32 - Bravado's data showing the slump is ending, time to hire is now21:45 - Kyle's experience getting back into sales as a CMO25:26 - Sahil's advice to be your authentic self in sales, not copy an average script28:45 - Fast-casual vs. Michelin-star sales approaches 35:26 - Let your expertise shine through vs. generic discovery44:00 - What Bravado's new AI sales recruiter enablesEnjoy this information-packed episode and implement the tips you learn to experience faster, more sustainable growth in 2024.