Listen "Sales Processes: You Want Fast-casual or Michelin Star? (ft. Sahil Mansuri)"
Episode Synopsis
In this episode, Kyle interviews Sahil Mansuri, CEO of Bravado - the largest sales community with over 500,000 members. They discuss:- Why Sahil founded Bravado to support salespeople who often lack training- What drove the sales slump in 2022-2023 and why most reps struggle in tough markets- How great salespeople have unique styles and you should magnify your own strengths vs. copying an average process- Why now is the time to hire aggressively to gain a competitive edge, and what to look for in reps- Bravado's new AI sales recruiter that allows hyper-specific candidate searches- The book "Stumbling on Happiness" and how understanding human decisions helps in salesTime-Coded Show Notes00:00 - Cold open and introduction01:13 - Sahil's background in sales and why he founded Bravado03:57 - The quality of Bravado's sales community and conversations 05:31 - Sahil's prescient prediction of sales layoffs in 202208:35 - Three factors that caused the sales slump in 2022-202316:00 - Why most salespeople struggle to sell in tough markets17:32 - Bravado's data showing the slump is ending, time to hire is now21:45 - Kyle's experience getting back into sales as a CMO25:26 - Sahil's advice to be your authentic self in sales, not copy an average script28:45 - Fast-casual vs. Michelin-star sales approaches 35:26 - Let your expertise shine through vs. generic discovery44:00 - What Bravado's new AI sales recruiter enablesEnjoy this information-packed episode and implement the tips you learn to experience faster, more sustainable growth in 2024.
More episodes of the podcast Future Proofed.
AI is Only as Good as the Marketer Behind It
22/07/2025
Mastering the Art of Cold Calling
22/05/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.