Future Proof

Future Proof

Por: Kantar & Saïd Business School, Oxford University
Future Proof is the marketing podcast from Said Business School, Oxford University, and Kantar, the world’s leading marketing data and analytics company. In each episode, we’ll have a frank discussion with an expert, to help brands and business leaders navigate the changing landscape of marketing… and hopefully dispel some myths and misconceptions along the way. Looking at big industry question through both a market research and an academic lens, we can help prepare marketers for the future (with proof). All episodes and more info at https://www.kantar.com/ Hosted on Acast. See acast.com/privacy for more information.
213 episodios disponibles

Latest episodes of the podcast Future Proof

Mostrando página 9 de 11

45. How can you make the world a better place? 27/11/2019
44. How do you produce news in a digital world? 05/11/2019
43. How do you delight Indian banking customers? 30/10/2019
42. How can marketing change a company’s culture? 11/10/2019
41. Are marketers realising the full potential of AI and machine learning? 06/10/2019
40. What is the value of creativity? with Perry Nightingale 29/09/2019
39. Why does the adtech market need to change? 23/09/2019
38. What is the future of automotive? with Mat Heinl 15/09/2019
37. Why does eBay advertise on TV? with Gareth Jones 09/09/2019
36. Can a machine be creative? with Perry Nightingale 01/09/2019
35. Can marketing make us enjoy food more? with Dr Cammy Crolic 25/08/2019
34. How can we make online advertising better? featuring Teads 15/08/2019
33. How can brands make the most of Pinterest? with Jon Kaplan 09/08/2019
32. What’s changed in the agency world? with MediaCom’s Nick Lawson 02/08/2019
31. Why is Spotify getting into podcasts? with Danielle Lee 23/07/2019
30. What’s it like to work at Facebook? with Steve Hatch 21/07/2019
29. What makes a game-changing CMO? with Nadine Dietz 12/07/2019
28. How can marketers bring more joy to their work? 08/07/2019
BONUS: Why should we care about brand value? 03/07/2019
27. How does Google balance creativity and technology? 01/07/2019
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