Here are three things you’ll learn in this episode: 1. Authenticity in Digital Marketing: Irina discusses how digital marketing is shifting away from traditional link-building strategies toward more authentic, high-quality brand mentions. With AI-driven search results evolving, businesses should focus on genuine engagement and storytelling rather than outdated SEO tactics. 2. Work-Life Balance in Remote Work: Creating a healthy balance requires intentional habits, such as having a dedicated workspace, taking breaks, working in different environments, and setting clear device-free times. Activities like walking and meditation also help maintain mental well-being and productivity. 3. The Importance of Listening to Employees: A successful company culture values honest feedback and psychological safety. Employees should feel comfortable expressing ideas and concerns, as they are the ones directly involved in the work. Leaders must set aside ego, listen to their teams, and create an environment where open communication drives improvement and long-term success. About Irina Papuc & Galactic Fed: - Website: https://www.galacticfed.com/- LinkedIn: https://www.linkedin.com/in/irinapapuc/ ✨Sponsors✨ Penji, the human-first creative subscription service for agencies and teams. Enter code for 15% off your first month: FULLYMANAGED15
 Website: https://penji.co/pricing/Subscribe to Penji’s YouTube Channel: https://www.youtube.com/@dotpenjiSubscribe to Penji's Podcast Channel: https://www.youtube.com/@penjipodcast

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