Here are three things you’ll learn in this episode: 1. Identifying a Critical Gap in Postnatal Care: Inspired by personal experience with late-term pregnancy loss, Amina recognized a significant lack of comprehensive support and education for birthing families in the postpartum period, highlighting the overemphasis on prenatal care. 2. Pivoting Business Strategy Based on Customer Needs: Nurture Postnatal Care evolved from focusing solely on in-person retreats to offering in-home concierge care and developing a marketplace to connect birthing people with specialized support based on their unique circumstances and feedback. 3. Prioritizing Customer Connection and Empowerment: Amina emphasizes building genuine human connections with clients through empathy and shared lived experiences, empowering birthing parents with knowledge, advocating for their agency, and including partners in the support system. About Amina and Nurture Post Natal Care : - Website: https://www.nurture-care.co/- LinkedIn: https://www.linkedin.com/in/aminac/ ✨Sponsors✨ Penji, the human-first creative subscription service for agencies and teams. Enter code for 15% off your first month: FULLYMANAGED15
 Website: https://penji.co/pricing/Subscribe to Penji’s YouTube Channel: https://www.youtube.com/@dotpenjiSubscribe to Penji's Podcast Channel: https://www.youtube.com/@penjipodcast

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