From the Yellow Chair

From the Yellow Chair

Por: Lemon Seed
Home Service Industry marketing and branding gurus, Crystal Williams and Emily Fleniken speak the language of contractors by talking condensers, co-op dollars, service agreements, and equipment warranties, but also the language of entrepreneurs by talking ROI, creative strategy, trending tactics, employee retention, and community engagement. You’ll be entertained by the comical banter, but informed by the holistic approach to marketing and branding. On the daily, you’ll find this dynamic duo working the grind at Lemon Seed Marketing, but this podcast is an outlet for us to share their experiences with the masses, From the Yellow Chair.
201 episodios disponibles

Latest episodes of the podcast From the Yellow Chair

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You're Only as Strong as Your Bench: Why Team Strength Matters in Home Services 26/08/2025
Tracking Marketing- How do I Know if my Marketing is Working? 19/08/2025
Money Talks: Using Financing to Speak Your Customer’s Language 12/08/2025
Funnel Vision: How to Turn Your Marketing Into Momentum 05/08/2025
Marketing that Clicks- and It’s Not Just Digital Ads 29/07/2025
Marketing Gut Check: Tracking, Strategy, and the Truth Behind the Data 22/07/2025
Family Ties- HVAC Marketing, Sales, and More with Tucker Yarbrough 15/07/2025
Trust Over Tactics: Why Brand Reputation Wins in Home Services 08/07/2025
Bye-Bye Tire Kickers: Marketing That Handles Price Objections Before the Call 01/07/2025
Marketing Techniques to Finish Summer Strong 24/06/2025
The Power of Processes in your Business 17/06/2025
Rebranding the Pest Control Industry: The Spot On Story 10/06/2025
Why Your Marketing Feels Random And How To Fix It 03/06/2025
AI With a Soul: How Michael Wheelock Helps Contractors Stay Personal in a Tech-Driven World 27/05/2025
Taking Flight: How Wingman AC Rebranded to Soar Higher 20/05/2025
Promo & No Mojo : When bad ads happen to good contractors— and how to turn it around. 13/05/2025
Your Brand Breakthrough Starts Here 06/05/2025
Beyond the Logo: Building a Brand That Lasts 29/04/2025
Culture that Converts: How Thaddeus Tondu Built a Team that Powers Marketing Results 22/04/2025
Hooked on Growth: Tim Brown’s Approach to Marketing That Scales 15/04/2025
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