As the newly rebranded Midwest Association of Independent Inns (MWInns) continues to expand in the region and provide marketing value for its members, the organization is about to kick off its annual conference. Taking place December 3rd to 5th in Cedar Falls, Iowa, the Midwest Association of Independent Inns Conference & Trade Show will gather industry experts, vendor partners, and other innkeepers to explore issues, challenges, and opportunities to enhance the guest experience. We are very thankful to Kerri Thiel, Executive Director of MWInns; and Randy Bangs, who is the Board VP Marketing Chair of MWInns, for sharing their insights about the conference with us.  You can learn more about the MWInns at mwinns.com. You can also register to attend the conference at mwinns-conference-trade-show.   Our podcast is presented by the Frictionless Guest App, the digital concierge that helps your guests live like locals. To learn more, visit frictionlessguest.com.    

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