In this episode of The Founders Society Podcast, we sit down with Ellie Jamison, co-founder of Play Henry, the pickleball brand that’s redefining the game with style, strategy, and innovation. What started as a passion project between two business school friends quickly became a thriving brand—complete with grassroots marketing, collegiate partnerships, and corporate gifting opportunities.Ellie shares:How she and co-founder Grace turned their love for pickleball into a growing brand.The behind-the-scenes process of designing the perfect paddle.How they sold out their first 100 paddles before even launching officially.Their strategic pivot from collegiate licensing to expanding into the corporate gifting space.What’s next for Play Henry, including their expansion into Padel.This episode is packed with insights on product development, grassroots marketing, and knowing when to pivot in business. Whether you're a pickleball enthusiast, a creative entrepreneur, or someone dreaming of launching a product-based business, you won’t want to miss this conversation!https://playhenry.com/https://www.instagram.com/shopplayhenryTune in now to hear how Ellie and Play Henry are making waves in the world of pickleball.

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