Send us a textScaling or just staying busy?Too many brand owners are growing, and keeping busy. But don't confuse that with scaling. More stockists, more sales… and a whole lot more stress. Margins stay razor-thin, costs creep up, and burnout isn’t far behind. So this podcast season, I’m calling time on the chaos - because it is possible to scale without losing sleep or profits - using systems, strategy and structure.In this solo episode, I’m breaking down:🔑 The real difference between growth and scale.🔑 Why scaling isn’t sexy - but it's sustainable.🔑 My 8-part Function 8 framework to fix your foundation and grow profitably.🔑 How to stop building a job… and start building a business.This Season of Foodpreneur with Chelsea Ford is brought to you by Chelsea Ford Co.’s tenth anniversary. Ten years in, I’m more committed than ever. The next decade is wide open for those ready to do things differently and back themselves to grow.LINKS & RESOURCES:Function 8 Chelsea Ford website Foodpreneurs Festival website Become A Foodpreneurs Festival InsiderSeason 15 Season 15, out now, is 'Marketing Season' and is being presented by Foodpreneurs Festival. The highly anticipated 2026 BiteBack Awards & Foodpreneurs Festival are both must-attend events dedicated to bringing consumer packaged goods food, drink (alc and non-alc), pet and supplements brand owners, buyers, media, industry specialists and distributors together under one roof. You can't miss these events. Here’s why: Thousands of stockists looking for new products for their shelves. A chance to pitch for funding + mentorship to scale your brand. Workshops tailored to where you’re at - whether you’re just starting or scaling big (THIS IS NEW!) A NEW Marketing Clinic for hands-on brand strategy - you'll leave with five key messages ready to use. Opportunities to get recognised and get your brand in front of industry experts, media, buyers, distributors and fellow brand owners. If you’re an Industry Specialist, tap into a highly engaged, niche audience. And much, much more. The full program drops early 2026. For now, block out May 21-22 and click this link to see how you can be part of it.

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