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Listen "Fluid - On Line Marketing Pros Episode 3 - Tom Norton"
Episode Synopsis
Host Paul Matthew is joined by WKTV Station Manager Tom Norton to discuss the use of social media in the promotion of the station and its events. They discuss the station's day to day activities and what role social media has in its operation. Topics also include the vast differences in advertising and promotion today versus 20 years ago and the advantages and pitfalls of using social media.
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