What if the difference between obscurity and breakout success is just one more shot on goal? We pull back the curtain on how companies actually find product-market fit, using NVIDIA’s lesser-known journey—from early misfires to a gutsy Sega contract pivot—as a clear-eyed case study in persistence, access, and timing.We start by demystifying product-market fit with plain language and practical signals: real demand, strong retention, and customers who come back without paid pressure. From there, we trace NVIDIA’s six-year trek across three product lines and the architectural rethink that changed everything. The wild part isn’t the win; it’s the audacity to ask Sega to cancel a massive order and still fund the pivot. That move bought time, and time turned into learning, iteration, and eventually, traction. The takeaway isn’t to copy a headline-making stunt—it’s to build the credibility and clarity that make bold asks possible.Along the way, we confront the hard truth about opportunity: access is uneven. More runway and stronger networks mean more attempts, and more attempts raise the odds of a hit. Instead of self-sabotaging with unfair comparisons, we offer a playbook for generating quality shots within your constraints: smaller scope tests, modular product choices, tighter customer feedback, and a rhythm of evidence-based pivots. If you feel one experiment away from a breakthrough, you might be right—but only if you keep moving and keep learning.If this reframed your sense of progress, follow the show, share it with a founder who needs a push, and leave a review to help others find it. What’s the next shot you’re taking—and what bold ask will buy you the time to take it?https://www.sequoiacap.com/podcast/crucible-moments-nvidia/

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